“Marketing’s job is never done. It’s about perpetual motion. We must continue to innovate every day.”

Beth Comstock, former CMO and vice chair, GE

As a copywriter and content specialist, my mind is always churning, cultivating, and creating that next headline, that next CTA, that next paragraph that gets your customer to ACT. I don’t believe in playing it safe and taking the easy way out. Where consumers’ hearts and minds are is where I want to be.

Some of the ads below won awards. Some won more dollars. Some won the love of my creative colleagues. Whatever you’re looking to do with your content, I’m the guy to help you make it excellent, beautiful and share-worthy. Click an image to see a project in full. Reach out for more at benwriteswell@gmail.com or on LinkedIn.